I've been making businesses impossible to ignore online since 1997.
Before Google Maps. Before social media. Before most businesses even thought they needed a website. I was already figuring out how digital marketing works — and I haven't stopped since. Now I'm using everything I've learned to help Omaha local businesses get found in Google, Maps, and the AI tools your customers are using right now.
Twenty-seven years of doing the work — not just talking about it.
I built my first website in 1997. Not for a client. For myself — because I wanted to understand how this new internet thing actually worked. That curiosity never went away.
Over the next two decades I did the work most marketers skip. I built hundreds of websites and marketing systems from scratch. I created training resources used by thousands of consultants, agencies, and business owners across the country. I tested everything — what got people found, what drove calls, what actually moved the needle versus what just sounded good in a webinar.
Along the way I was recognized multiple times for creating some of the best-performing marketing resources in the industry, helped more than a thousand businesses grow their online presence, and built a deep body of knowledge about how visibility actually works at every level of digital marketing.
None of that experience went anywhere when I focused on local businesses. It all came with me.
Local businesses are the backbone of Omaha. They deserve better marketing than they usually get.
I've always been drawn to local businesses — the plumbers, dentists, contractors, and restaurants that form the backbone of communities like ours. They work harder than most people realize, serve real people in real ways, and deserve the same strategic advantage that big brands have always had.
What sealed it for me was watching AI search change the way people make local decisions. When someone asks ChatGPT or Google AI who to call in Omaha, the businesses that show up didn't get there by accident. They built the right signals. Most local businesses have no idea those signals even exist — and that gap is costing them customers every single day.
I started Laughlin Marketing to close that gap. With 27 years of digital marketing experience behind me and a focus on the Omaha market I know well, I bring a level of strategic depth to local visibility that most agencies simply can't match.
Deep expertise — not borrowed playbooks
I've built marketing systems from scratch for 27 years. I created training resources used by thousands of marketing professionals. When I optimize your local visibility, I understand every layer of how search and AI actually work — because I've been testing and refining these systems since before most of today's platforms existed.
Real results with real businesses
More than 1,000 businesses have grown their online presence with my help. 500+ websites and marketing systems built. Multiple industry awards for creating marketing resources that actually produce results. I'm not pitching theory — I'm applying what I've seen work across a career's worth of real campaigns.
Local and invested in Omaha
I'm not a remote agency scaling to 10,000 clients. I'm based in Omaha, I know this market, I care about this community, and I'm playing a long game here. When your business wins, a business in my city wins. That matters to me in a way it doesn't to someone managing you from a dashboard across the country.
The person behind the work
Marketing is what I do, but it's not all I am. Outside the work, you'll find me doing the things that keep me grounded in the community I'm trying to serve.
Goalkeeper coach
I volunteer as a goalkeeper coach for a local high school soccer team. There's something about coaching that sharpens the way I think about strategy, patience, and getting the fundamentals right — lessons that apply directly to how I approach local marketing.
Cornhuskers fan
Born and raised in Nebraska means one thing is non-negotiable: I bleed scarlet and cream on game day. There's a reason Nebraska fans show up in full force wherever the Huskers play — we believe in showing up for the things we care about. Same philosophy applies to how I work.
RedVudu — original music
I write original music and produce it under the RedVudu project — writing lyrics, using AI tools to generate tracks, then mixing and mastering the final product myself. It keeps my creative side active and reminds me that the best results come from combining craft, technology, and a distinct point of view.
Golf enthusiast (in theory)
I genuinely love golf — the strategy, the mental game, the humbling reminder that a perfect setup still doesn't guarantee a perfect shot. The problem is I'm perpetually about three weeks away from "when things slow down a bit." I've been saying that for years. On the rare occasions I do get out there, I'm reminded that fundamentals matter more than flashy technique — which, come to think of it, is basically my entire philosophy on local marketing.
Let's put 27 years of digital marketing experience to work for your Omaha business.
Start with a free visibility audit. I'll show you exactly where your business stands in Google, Maps, and AI search — and what it would take to get you to the top.
Get my free visibility auditNo pitch call required. No credit card. Just your report.